hugo socié

Hugo Socié

Client : Hugo Socié

Role : Art Director

For this project, I created a full visual identity for my friend Hugo, an award winning developer. First of all I made him a logo and a complete set of brand guidelines. Then I created from scratch a website to display his projects and to show more of his work.

I used Cinema 4D to create 3D visuals that could be replicated in WebGL. I wanted a really bright render for the WebGL and I tried to make the waves as smooth as possible. My main focus was to be consistent with all the guidelines I created. I tried my best to make this website looks minimalist yet complete.

As always, a portfolio is mostly about the projects. So the main goal was to give a technologic look to the overall UI but keep in mind that the projects are the focus.